How do you make insurance “cool”? Start by building a company brimming with car nuts, add an interesting video series or two, and give back to the passionate community of auto lovers. Doug Clark and Clint Sly of Hagerty Insurance fill us in on two innovative video series hitting the web: “The Wrenchmen” and “Barn Find Hunter” before discussing efforts to shape the next generation of gearheads seeking technical occupations.

Want to watch more of our SEMA 2016 coverage from the Shell Pioneering Performance Stage? Check out our playlist here and don’t forget to subscribe to our YouTube channel at The Drive with Alan Taylor.

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